TAKE THE FREE MARKETING SCORECARD NOW

About AJ Blog Newsletter Podcast Contact

Episode 27: From Corporate Constraints to Creative Freedom: How Alessandra LaTour Built a Leadership Academy That Delivers Practical Results

Season #1

Are you struggling to stand out in a competitive field while staying true to your expertise and values?

In this episode, host AJ Riedel talks to Alessandra LaTour, Ed.D., founder of Latour Leadership Academy, where she works with leaders at all levels to develop authentic leadership styles, create team synergy, and cultivate positive productivity in the workplace.

Why You Should Listen to This Episode

If you're a self-employed consultant who's struggling to differentiate yourself in a crowded market or feeling uncertain about your pricing strategy, Alessandra's journey from corporate leadership development to independent business owner provides valuable insights on staying true to your expertise while building a business that delivers real value.

What You'll Learn in This Episode:

  • How Alessandra transformed multiple corporate layoffs into an opportunity to create her own business 
  • Why offering practical, action-based leadership development differentiates her from competitors 
  • The challenges of pricing your services to reflect both your expertise and client value 
  • Why authenticity is crucial when building a consulting business 
  •  How to decide what aspects of your business to outsource versus learn yourself
  • The importance of creating learning communities to enhance client results

Listen to These Key Moments:

1:12 - Alessandra's journey from corporate layoffs to entrepreneurship, sharing how frustration with corporate constraints led her to create something that truly reflected her style and vision.

5:07 - How she differentiates herself from competitors by focusing on actionable, practical leadership development that clients can immediately apply.

24:52 - Her approach to pricing services and the balancing act between respecting your expertise while meeting clients where they are financially.

30:30 - The importance of authenticity in building a business that aligns with your mission and vision.

32:19 - Overview of Latour Leadership Academy's offerings including free resources, blog posts, podcast, and comprehensive leadership programs.

Connect with Alessandra